A good presentation must leave an impression with the audience that will make them come back for more. A presentation that stimulates both visual and auditory senses is likely to stay in memory longer. For instance, the audience is more likely to remember a cartoon of a broken computer with bubbles listing security issues than a simple listing of security rules.
Illustrations and pictures that are relevant to the topic being presented combined with well organized text are the best way to reach out to your audience.
Why clip art is the better choice
Pictures are easy to insert into presentations, but are difficult to modify and can increase the size of the PPT file. However, illustrations can be quickly created from clip art. The advantage of using editable vector images created in PPT is that each clip art image and illustration is scalable and can be easily edited, change color, perspective, and size. So you may want to consider this when selecting clip art.
Choosing clip art for your illustrations
Creating new clip art is not easy. However, there is a rich collection of clip art available online, easily accessible from within PowerPoint.
It is a good idea to collect all the clip art first, so that they are uniform and blend well with the presentation. This can sometimes become time consuming, as you can end up looking through hundreds of search results. If you find yourself repeatedly searching for clip art, you should consider buying re-usable/ editable clip art from a single vendor for a uniform set. Using Editable clip art to create illustrations is very easy.
When choosing clip art from the web, pay attention to the copyrights and usage rights to avoid any legal implications.
We have the following clip art and icon slides in-store
What Illustrations to create?
Remember the Age, Audience and Area under discussion to decide the type of illustrations to create. There is no prescribed guideline for these categories. Choose a pattern of illustrations based on feedback and update the illustrations over time. Based on what works for you, create a design guideline as below for your organization:
|Age||Children||Cartoons, movies, animals|
|Young adults||Bright colors, animated illustrations|
|Mature adults||Charts, process flows, Funnels and Pyramids|
|Audience||Finance Cutting||costs diagrams|
|Business||Process Flows, Sankey diagrams|
|Management||SWOT diagrams, V diagrams, decision matrix, Vision diagram|
|Area under discussion||Corporate strategy||Organizational charts, Vision diagrams|
|Brainstorming||Mind mapping, fish bone|
|Decision making||Business choice matrix, decision trees|
|eLearning||Heaven and hell|